About us · The company behind NOA

Tracking and safety technology by GEOTRACE.
Now for your family.

NOA is a brand of GEOTRACE GmbH & Co. KG, based in Waldbrunn, Germany. Behind NOA stand GEOTRACE® and SISpro GmbH, with software, communication, tracking and safety solutions for businesses and public authorities.

Senior with the NOA mobile emergency button
Created with AI and a love of safety
GEOTRACE Logo
NOA isn't a startup experiment.

Behind NOA stand GEOTRACE® and SISpro GmbH — specialists in tracking, safety systems, and reliable communication.

Who stands behind NOA

Proven safety tech — translated for everyday life.

For years, our systems have been tracking vehicle fleets, field staff and security teams. NOA uses the GEOTRACE tracking and alerting platform that is in commercial use.

We didn't invent a new system: NOA combines the proven GEOTRACE tracking and alerting platform with a simple emergency device – one button, immediate alert, no technical hurdles.

SISpro GmbH has been building software and communications solutions since 1989. GEOTRACE® was launched as a dedicated tracking and safety division — today, GEOTRACE GmbH & Co. KG, based in Waldbrunn, is the company behind NOA. What started as B2B technology has now arrived where it's needed most: in the family.

Our mission

NOA exists because safety in later life shouldn't be a luxury.

Anyone who needs help in a critical moment should be able to reach people they trust quickly – without unnecessarily complicated technology.
That is the only reason NOA exists.

The people behind NOA

NOA is led by René Nürnberger (founder and managing director) and Matthias Nürnberger (managing director) — from Waldbrunn near Würzburg, where GEOTRACE and SISpro have been at home for years. When you call, you speak with the people who stand behind NOA.

Why trust us

Promises you can verify.

verified

Honest words

NOA is a safety and communication service, not a medical device — and no substitute for care. The NOA device cannot place an emergency call to 112. In a life-threatening situation, dial 112 yourself if possible. No sensor detects every fall (fall detection only on the NOA Mini): the button remains the most reliable way. We only promise what we can keep.

event_available

Fair contracts

Cancellable monthly – with the annual plan, unused months are refunded pro rata. 2-year manufacturer’s guarantee – in addition to your statutory rights. Guarantee terms

euro

Clear pricing

Device once, plan monthly — no hidden costs. With the NOA Mini, the first response by the 24/7 emergency call centre each calendar month is included per device; every further one is subject to a charge. We will publish all prices at the start of sales.

account_balance

A registered company

NOA is a brand of GEOTRACE GmbH & Co. KG, Würzburg local court, HRA 7109 — verifiable in the commercial register, based in Waldbrunn, Germany.

Questions about
the company behind NOA?

Whether about our history, our technology, or a business inquiry — we welcome an honest conversation. We're people, not a hotline.
Phone: +49 (0) 93 06 / 53 42 388
Mail: info@noa.life

Want to distribute NOA as a business? Become a partner