Why NOA · Who it's for · Our features

NOA is for everyone
who is independent
— and wants to stay that way.

NOA was built for seniors — but today it brings safety and support to many more groups.

Active senior outdoors — safely on the go with NOA emergency button Senior in the garden — independent at home with NOA mobile emergency button
Versatile & flexible

Worn however it fits into daily life.

NOA adapts to the person — not the other way around. Compact and light, it can be worn in many ways and taken anywhere.

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On the wrist

Worn like a watch with the wristband — always within reach and discreet.

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Around the neck

As a pendant on the lanyard — quick to reach, even at home.

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On the belt buckle

Clipped to the belt or pocket — sits securely and is instantly at hand.

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On a walker or cane

Temporarily attached to a walker, cane or backpack — NOA is where the person is.

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On the keyring

As a key fob on the keyring — always with you when you leave the house.

Why NOA

More than a button. A promise.

What sets NOA apart from other solutions in everyday use.

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Real people instead of call centres

In an emergency, the voice answering is loved or trusted — not a stranger who asks questions first.

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Europe-wide

Calls and location transmission work across Europe — vacation, travel, work location all fine.

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Fair and flexible

NOA is cancellable when no longer needed. Unused months are refunded pro-rata.

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Easy setup

Reference person adds contacts once in the app, hands over the device — done. No training for the wearer.

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Flexibly configurable

Call order, message recipients, and emergency text are all configurable.

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Safety that connects

Not surveillance — connection. Activated by the person who needs help.

Die Idee hinter NOA

Sicherheit gehört in die eigene Hand. favorite

Notfälle warten nicht. Sie passieren bei einem Sturz im Garten, auf dem Schulweg, allein in der Werkhalle oder mitten in der Nacht. NOA wurde mit einem klaren Ziel entwickelt: Wer Hilfe braucht, soll sie mit einem einzigen Knopfdruck bekommen — direkt von Menschen, die wirklich wichtig sind.

Kein Vertrag mit fremden Callcentern. Für die tragende Person ist keine App und kein Smartphone nötig — nur ein robustes Gerät, das immer dabei ist und immer funktioniert. Die Einrichtung übernimmt die Bezugsperson einmalig in einer einfachen App.

„Sicherheit ist kein Luxus. Sicherheit ist das Gefühl, dass im wichtigsten Moment jemand abnimmt — und genau weiß, wo man ist."

Sicherheit gehört
zu den Menschen,
nicht in ein Callcenter.

NOA wurde nicht für die Statistik gebaut. Sondern für den Moment, in dem jemand wirklich Hilfe braucht — und die richtigen Menschen sofort da sind.

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Fremde Callcenter
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Technische Hürden
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Knopfdruck genügt
Vertrauen
Who NOA is for

For people in every situation.
NOA goes with you, always and everywhere.

Simple safety in daily life — at home, on the way to school, at work, or active outdoors.

For families of seniors

Stay independent — without the fear of being alone.

Your parents don't want to be monitored. They want to live their life — the walk, the shopping, the garden. NOA gives them exactly that: freedom with a safety net only they can activate.

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One press is enough

Fall in the bathroom, dizziness while shopping, unwellness at night — one button press triggers the emergency call.

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Directly to family, not to a call centre

Talk directly to daughter, son, or neighbour — no stranger asking questions first.

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Works on the go too

Not only at home: NOA works on walks, shopping, in the garden — anywhere with mobile and GPS coverage.

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No smartphone needed

For the wearer no smartphone, no app, no menus — just a clear SOS button, always ready.

lightbulb Example: Ms Berger, 78

Fall in the yard: While hanging laundry, she slips and can't get up. Her smartphone is in the kitchen.

One press: She presses the NOA button on her lanyard. Daughter Anna gets an instant call with GPS location.

Help in minutes: Anna speaks directly to her mum through NOA and calls the ambulance — no detour, no wait.

For parents of school children

Give more freedom — stay reachable nonetheless.

The first walk to school, the way home from training, the trip with friends. NOA gives parents certainty that their child won't have to wait in an emergency.

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One clear, visible button

Easy to press even in stress. No unlocking, no searching, no PIN.

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No smartphone needed

No classroom distraction, no social media — just a button that's really used.

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Location to trusted people

By message directly to Mum, Dad, and a third trusted person — everyone knows where the child is.

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Rugged housing

Falls out of a backpack, lands in the schoolyard — keeps working. Built for the school day.

lightbulb Example: Lukas, 9, on his way home from training

Suddenly alone: Lukas misses the bus and stands alone at a strange stop as it gets dark.

One press: He presses NOA on his backpack strap. Mum receives a call and message with the exact address.

Instant reassurance: She speaks to him through NOA and is there six minutes later — no waiting, no panic.

For employers of lone workers

Working alone doesn't mean being left alone.

Caretakers, field service, care, security, technicians on site. Those who work alone carry higher risk — and employers carry the responsibility. NOA fulfils that duty reliably, mobile, with no training overhead.

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Meets duty-of-care

Core requirements for emergency reachability of lone workers — DGUV-compliant.

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Three escalation levels

E.g. supervisor → shift lead → external security. No emergency chain stays unanswered.

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GPS location by message

Ideal for large premises, warehouses, outdoor sites, locations without a fixed address.

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Rugged, configuration-free

Small, shockproof, nothing to configure on the device itself — setup via app by the shift lead.

lightbulb Example: Markus, technician in a warehouse

Alone at night: During maintenance in the outdoor warehouse he collapses with circulation issues. No colleague in sight.

One press: He presses NOA on his belt clip. The shift lead answers and hears immediately what's going on.

Direct rescue path: The GPS message guides the rescue team straight to the exact location — no searching, no time lost.

For active people on the move

Safety that goes with you — everywhere.

Hiking in the mountains, running through the forest, travelling alone, walking home at night. Active people want certainty of being found fast in an emergency. NOA transmits the exact GPS location — even when the smartphone isn't at hand.

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When a smartphone isn't enough

Trail fall, twisted ankle, dead battery — NOA dials itself and sends GPS.

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Running, hiking, cycling

One press on the backpack strap is enough for family or friends to know help is needed.

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Precise location in the field

Guides rescue teams even in tough terrain — forest, mountain, coast — without long searching.

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Small and light

Fits on the backpack strap, sports band, or jacket pocket. Light enough to forget — until needed.

lightbulb Example: Hannah, 32, hike in the Black Forest

Alone in the forest: On a remote path she slips and injures her knee. Her smartphone isn't within reach, nobody around.

Automatic pre-alarm: NOA detects the fall and starts the pre-alarm. Brother Max receives a call and message with the exact GPS position.

Direct mountain rescue: Max alerts mountain rescue — the location guides them directly to her, mid-forest.

Not sure NOA fits your situation?
We give honest advice.

Whether for Mum, your child, your team or your outdoor life — we'll take time to tell you openly whether NOA is the right solution.
Phone: +49 (0) 93 06 / 53 42 380
Mail: info@noa.life